Connect Ontraport
Authorize or configure Maven from the Data Sources screen, then pick the account and workspace to sync.
CRM integration
Ontraport reporting & pipeline
Turn cRM contacts, attribution, transactions, purchases, products, orders, and subscriptions into 53 governed metrics for dashboards, agent answers, and cross-channel reporting.
What you can do with Ontraport in Maven
Maven models Ontraport into 53 governed metrics from the semantic layer. Track Orders, Gross Revenue, Net Revenue, Ecommerce Discounts and Ecommerce Refunds, break results down by Order Number, Source Timezone, Cancel Reason and Financial status, and report Ontraport alongside Google Ads, LinkedIn Ads and Google Analytics 4 without rebuilding exports or metric logic for every report.
What you can measure
53 Ontraport metrics you can use consistently
Maven keeps Ontraport numbers consistent across dashboards, reports, and answers so the team is not debating which spreadsheet is right.
Orders
Count of orders
Gross Revenue
Gross revenue from orders
Net Revenue
Net revenue from orders
Ecommerce Discounts
Discounts from orders
Ecommerce Refunds
Refunds from orders
Units Sold (Ecommerce)
Units sold from orders
AOV
Average order value from orders
Order Count
Orders represented by the order-level ecommerce fact
Order Gross Revenue
Gross revenue at order grain
Show all 53 metricsShow fewer
Order Net Revenue
Net revenue at order grain
Order Refunds
Refund amount at order grain
Order Units
Units sold at order grain
Completed Orders
Orders not marked cancelled in the canonical order fact
Cancelled Orders
Orders marked cancelled in the canonical order fact
Ecommerce Subtotal Revenue
Order subtotal before tax shipping discounts and refunds
Subtotal Price
Order subtotal before tax shipping discounts and refunds
Seller Discount
Seller-funded discounts on TikTok Shop orders
Platform Discount
Platform-funded discounts on TikTok Shop orders
SKU Count
Distinct SKU counts reported on TikTok Shop orders
TikTok Shop Items
Items represented on TikTok Shop orders
TikTok Shop Revenue
Gross revenue on TikTok Shop orders
Total Line Items
Line items represented across canonical orders
Total Weight
Order Tax
Tax amount collected on order-level ecommerce rows.
Order Shipping
Shipping amount charged on order-level ecommerce rows.
Shopping Impressions
Product-listing impressions reported by Google Merchant Center
Shopping Clicks
Product-listing clicks reported by Google Merchant Center
Shopping Conversions
Product-listing conversions reported by Google Merchant Center
Shopping Revenue
Product-listing conversion revenue reported by Google Merchant Center
Ecommerce Product Revenue
Gross product revenue across commerce and shopping product rows
Ecommerce Product Units Sold
Units sold for the product at daily grain.
Ecommerce Product Discounts
Line-level product discounts.
Ecommerce Product Net Revenue
Net product revenue after line-level discounts.
Ecommerce Product Orders
Distinct orders containing this product.
Current MRR
Latest monthly recurring revenue snapshot per platform, account, and currency. Stripe includes active and past-due fixed recurring items normalized monthly; excludes trials, free prices, metered usage, taxes, and one-time charges. Discounts are not yet netted from Stripe item prices.
Historical MRR
Official historical daily monthly recurring revenue reported by Paddle Billing
Active Subscribers
Paying users with active subscriptions reported by Paddle; excludes trialing users
Paddle Checkouts
Checkouts opened during the selected period
Completed Checkouts
Paddle checkouts that completed a successful payment
Checkout Conversion Rate
Completed Paddle checkouts divided by all checkouts
MRR Change
Paddle MRR change compared with the same interval one month earlier
Subscription Net Revenue
Paddle completed-payment revenue after tax and fees and before refunds or chargebacks
Subscription Transaction Count
Completed transactions represented in Paddle net revenue
Subscription Refunds
Paddle refunded product subtotal excluding chargebacks
Chargeback Count
Chargebacks received excluding alerts and reversals
Subscription Count
Latest active subscription count per platform account and currency across connected billing platforms
Subscription Quantity
Latest subscribed seat or unit quantity per platform account and currency
Subscription Charge Count
Recurring charges at charge grain across connected billing platforms
Subscription Charge Revenue
Total recurring charge amount.
Subscription Charge Subtotal
Charge subtotal before tax, shipping, and discounts.
Subscription Charge Tax
Tax charged on the recurring charge.
Subscription Charge Shipping
Shipping charged on the recurring charge.
Subscription Charge Discount
Discount applied to the recurring charge.
Questions you can ask
Just ask Maven about Ontraport
Maven’s agent answers in plain language with the right metric definitions applied automatically. These are real, verified questions it can run today.
What is our current MRR?
How many ecommerce orders did we get per week over the last 12 weeks?
Show ecommerce refunds by platform
Show cancelled orders by financial status
Show order discounts by customer type
How it works
Connect Ontraport, then map the first workflow
No SQL, no warehouse setup, no data engineer. Connect the source, then Maven models the fields needed for the first trusted workflow.
Maven syncs and models the data
Maven pulls your Ontraport data (6 objects) and models it into governed, conformed tables, no SQL, warehouse, or pipeline setup required.
Report, ask, and automate
Ask questions in natural language with the Maven agent, drop the metrics into dashboards, set alerts on what matters, and schedule deliveries to your team.
What Maven syncs from Ontraport
CRM contacts, lifecycle, first/last attribution, and LTV totalsInvoices and refund receiptsCompleted product-level purchasesSubscriptions, plans, trials, and future billing stateFuture invoice schedulesProduct catalog
Works well with
Report Ontraport alongside the rest of your stack
FAQ
Ontraport reporting questions
What Ontraport metrics can I report on in Maven?
Maven exposes 53 governed Ontraport metrics, including Orders, Gross Revenue, Net Revenue, Ecommerce Discounts, Ecommerce Refunds and Units Sold (Ecommerce), each defined once so it means the same thing in every report.
What can I break Ontraport performance down by?
You can break Ontraport metrics down by Order Number, Source Timezone, Cancel Reason, Financial status, Fulfillment status, Is Test, Taxes Included and Payment Gateway Names, and more.
Can I combine Ontraport with other data sources?
Yes. Ontraport reports alongside sources like Google Ads, LinkedIn Ads, Google Analytics 4, Klaviyo and Shopify. Maven models every source into one governed layer, so you can blend them in a single dashboard, report, or question.
What Ontraport data does Maven sync?
Maven syncs cRM contacts, lifecycle, first/last attribution, and LTV totals, invoices and refund receipts, completed product-level purchases, subscriptions, plans, trials, and future billing state, future invoice schedules and product catalog from Ontraport.
How often does Ontraport data sync to Maven?
Maven keeps Ontraport data on scheduled refreshes after the source is connected, with sync status visible in the workspace before reports are shared.
Is my Ontraport data secure with Maven?
Yes. Maven encrypts integration credentials and tokens, scopes access to the workspace, and uses the connection only to sync the reporting data needed for governed analytics.
Ready to make client reporting easier to run, and easier to defend?
Bring one recurring report, disputed metric, or client workflow. We'll show where the time goes, what can be trusted now, and how Maven would improve it.
We'll review the workflow behind one client report
You'll see what Maven can own across data, QA, and delivery
No pitch deck. No pressure. 20 minutes.
