Connect Magento
Authorize or configure Maven from the Data Sources screen, then pick the account and workspace to sync.
Ecommerce integration
Magento reporting & commerce
Turn e-commerce orders, products, and customer analytics into 25 governed metrics for dashboards, agent answers, and cross-channel reporting.
What you can do with Magento in Maven
Maven models Magento into 25 governed metrics from the semantic layer. Track Orders, Gross Revenue, Net Revenue, Ecommerce Discounts and Ecommerce Refunds, break results down by Order Number, Source Timezone, Cancel Reason and Financial status, and report Magento alongside Facebook Ads, Google Ads and Klaviyo without rebuilding exports or metric logic for every report.
What you can measure
25 Magento metrics you can use consistently
Maven keeps Magento numbers consistent across dashboards, reports, and answers so the team is not debating which spreadsheet is right.
Orders
Count of orders
Gross Revenue
Gross revenue from orders
Net Revenue
Net revenue from orders
Ecommerce Discounts
Discounts from orders
Ecommerce Refunds
Refunds from orders
Units Sold (Ecommerce)
Units sold from orders
AOV
Average order value from orders
Order Count
Orders represented by the order-level ecommerce fact
Order Gross Revenue
Gross revenue at order grain
Show all 25 metricsShow fewer
Order Net Revenue
Net revenue at order grain
Order Refunds
Refund amount at order grain
Order Units
Units sold at order grain
Completed Orders
Orders not marked cancelled in the canonical order fact
Cancelled Orders
Orders marked cancelled in the canonical order fact
Ecommerce Subtotal Revenue
Order subtotal before tax shipping discounts and refunds
Subtotal Price
Order subtotal before tax shipping discounts and refunds
Seller Discount
Seller-funded discounts on TikTok Shop orders
Platform Discount
Platform-funded discounts on TikTok Shop orders
SKU Count
Distinct SKU counts reported on TikTok Shop orders
TikTok Shop Items
Items represented on TikTok Shop orders
TikTok Shop Revenue
Gross revenue on TikTok Shop orders
Total Line Items
Line items represented across canonical orders
Total Weight
Order Tax
Tax amount collected on order-level ecommerce rows.
Order Shipping
Shipping amount charged on order-level ecommerce rows.
Questions you can ask
Just ask Maven about Magento
Maven’s agent answers in plain language with the right metric definitions applied automatically. These are real, verified questions it can run today.
How many ecommerce orders did we get per week over the last 12 weeks?
Show ecommerce refunds by platform
Show cancelled orders by financial status
Show order discounts by customer type
How it works
Connect Magento, then map the first workflow
No SQL, no warehouse setup, no data engineer. Connect the source, then Maven models the fields needed for the first trusted workflow.
Maven syncs and models the data
Maven pulls your Magento data (1 objects) and models it into governed, conformed tables, no SQL, warehouse, or pipeline setup required.
Report, ask, and automate
Ask questions in natural language with the Maven agent, drop the metrics into dashboards, set alerts on what matters, and schedule deliveries to your team.
What Maven syncs from Magento
Orders
Works well with
Report Magento alongside the rest of your stack
FAQ
Magento reporting questions
What Magento metrics can I report on in Maven?
Maven exposes 25 governed Magento metrics, including Orders, Gross Revenue, Net Revenue, Ecommerce Discounts, Ecommerce Refunds and Units Sold (Ecommerce), each defined once so it means the same thing in every report.
What can I break Magento performance down by?
You can break Magento metrics down by Order Number, Source Timezone, Cancel Reason, Financial status, Fulfillment status, Is Test, Taxes Included and Payment Gateway Names, and more.
Can I combine Magento with other data sources?
Yes. Magento reports alongside sources like Facebook Ads, Google Ads, Klaviyo, Google Analytics 4 and HubSpot. Maven models every source into one governed layer, so you can blend them in a single dashboard, report, or question.
What Magento data does Maven sync?
Maven syncs orders from Magento.
How often does Magento data sync to Maven?
Maven keeps Magento data on scheduled refreshes after the source is connected, with sync status visible in the workspace before reports are shared.
Is my Magento data secure with Maven?
Yes. Maven encrypts integration credentials and tokens, scopes access to the workspace, and uses the connection only to sync the reporting data needed for governed analytics.
Ready to make client reporting easier to run, and easier to defend?
Bring one recurring report, disputed metric, or client workflow. We'll show where the time goes, what can be trusted now, and how Maven would improve it.
We'll review the workflow behind one client report
You'll see what Maven can own across data, QA, and delivery
No pitch deck. No pressure. 20 minutes.
